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How would you calculate customer retention?

The formula is CRR = ((E-N)/S) x 100, with “S” for starting customers, “E” for customers you end a period with and “N” representing the new customers gained during that window. You multiply the amount by 100 to determine the percentage. source : Forbes Read more:https://www.forbes.com/advisor/business/customer-retention-strategies/

 
 
 

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